Were happy to bring you the So Gold Jewelry Shop, where you can purchase some of the great pieces that you’ll see on our instagram page (Note: We have everything here, plus much more at our Brooklyn location!). All of the jewelry available is made by the best in the piercing industry and comes with a lifetime guarantee. Meaning, if y0u lose a stone or if it breaks, the jewelry will be repaired at no cost to you. Since this is body jewelry, it is not one size fits all and may require multiple components to make a full piece. Each piece of jewelry will have a description letting you know what you may need. Please remember, that body jewelry is sold individually, not as a pair. Sizing will vary person to person, so it is extremely important that your sizing is accurate, as jewelry is non refundable or exchangeable. Please visit a reputable piercer for your measurements. You may also need to visit a piercer to have this jewelry installed. You can find someone close to you using the member locator at Lastly, please allow 5-7 business days for shipping. Enjoy!


This end requires a threadless labret post, which is not included but can be purchased separately. Please visit a reputable piercer for sizing. You can find a piercer close to you at

Give the best gift of all - a mix of sparkle AND the chance to shop!

Purchasing this digital gift card creates a unique code. The gift card recipient can enter this code at checkout to subtract the gift card value from their order total. These codes can only be redeemed online in our web store.

This gift card never expires, so wait for that perfect piece.